The big ‘tech-tonic’ shift: As Amazon begins to break the advertising duopoly – what’s left for anyone else?
The big ‘tech-tonic’ shift: As Amazon begins to break the advertising duopoly – what’s left for anyone else?
Google and Facebook have held a well-documented, vice-like grasp over digital advertising budgets for over a decade, commanding 56% of global digital ad spend in 2018
View Article
The Times Reports on the Future of Advertising
Eric Visser’s commentary in one of UK’s biggest national newspapers on the creative limitations of the ad solutions, provided by Facebook and Google.